After Brexit and the Trump win, we’ve all got more acquainted with the idea that social media is toxic. From shaming to trolling, social media warps the nature of political debate. But it’s not all negative. Deborah Talbot investigates.
Jon Ronson has done much to highlight the issue of social media shaming. In his Ted talk, he describes two horrific cases of shaming. One was Justine Sacco, who made ‘that’ joke about South Africa and Aids, and as a consequence was subject to a veritable social media storm. She claimed it had been meant as a satirical joke, but instead illustrated that humour is very hard to convey in written form, lacking as it does the context of non-verbal cues (Read more on The Unapologists).